Life & Wisdom is a clothing brand that was formed out of the growing street wear scene in Toronto in 2008. Originally birthed in Scarborough, a small collective of individuals formed together to visually express their upbringing and influences as city youths reflecting their society through their garments. “To simply put, the brands has always been a canvas to illustrate our lives, influences, & passion. To be able to share with the world and stay true to our vision is truly a blessing ” as L&W Founder Nathan explains .
The brand is known for their “iconic figure” influenced designs, original prints incorporating subliminal messages, and logo flips, all tying within their strong hip hop roots and growing involvement within the community. The brand thrives on their strenuous design process through consistent revisions on ideas before finalizing concepts for production.